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Local Marketing Workshop for free at the Fife Business Show

Published on 6th September 2012

If your business is like mine then most of my clients are within a 30 mile radius and marketing to them without using interruption based techniques like cold calling is actually quite difficult.  There’s a fantastic opportunity further down this post.

Before the internet we would use flyers, local newspaper advertising, free local papers, sponsorship of local clubs or events, billboards, magazines and more.  The cost of these routes was always prohibitive for many local businesses, so we relied on word of mouth and referrals.

We are now in the internet age and marketing has become a lot more accessible for all businesses BUT the internet is worldwide so how do we target potential customers within 30 miles of our location?

I am running a 20 minute workshop at 10am at the Fife Business Show next Thursday the 13th September on just this subject.  If you come along you’ll get 10 actions you can take immediately, without any cost, to improve your local marketing, but don’t tell your competition!

I’ll be covering:

  1. Getting organised
  2. Keyword phrases
  3. Your web site
  4. Google
  5. Mobile
  6. Free advertising
  7. Using Social
  8. Communicating
  9. Listening and Monitoring
  10. Great content

This 20 minutes will make you thousands of pounds if you implement the actions I’ll be giving you for free, and if you want a chat afterwards I have a stand at the show and I’ll be there until 12:30.

You are welcome to a copy of my presentation but I’ll also giving away a template I use for all my clients so you to get your internet marketing organised and ready to go. And there’s MORE FREE STUFF.   I’ll be offering everyone that attends my presentation a free comprehensive web site audit.  This is no cursory audit, this is a comprehensive report running to around 45 pages (with an easy to read summary).  See an example here of a report on the Apple site here.


The location is Carnegie Conference Centre (https://www.carnegieconferencecentre.co.uk/), Halbeath Road (opposite ASDA), Dunfermline, Fife, KY11 8DY.  There will be a large banner outside so you can’t miss it.  There is also abundant free parking.

The show is being run by the Kingdom Business Forum who are a not for profit organisation so any profits from the show will go to charity.

See you there,

Alan Tomkins

Categories: Local Marketing, Marketing

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