e. email@example.com t. 01333 329882
How many times have you been on a web site and thought,” John would be interested in this, I’ll send him the link”, unless you don’t have a friend called John of course. But to let John know you have had to copy the URL from your browser address bar, open your Email client, create a new email, copy in the link, put a subject line in so your email don’t get classed as spam, and send it.
How much easier would it be to just share the link via a button. So what are your options?
With the huge increase in smartphones and tablets making your share function simple to use and finger friendly is worthy of serious consideration.
eMarketer just did a bit of research on sharing, see it here https://www.emarketer.com/Article.aspx?R=1008395 and it’s surprising how much we still use email. With all the hype around social media email is still very important so don’t ignore this as a sharing option.
Services like AddThis (https://www.addthis.com/) and ShareThis (https://sharethis.com/) make adding a share option very easy for even the smallest business. They even include analytics so you can see who’s sharing what. In an online world where peer recommendations are becoming the biggest influencer in decision making share functionality should be on all web sites.
So what are you waiting for?
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