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SEO

Your website is still the most important online asset you have

Published on 15th January 2014

I hear websites are dead, long live social. This isn’t true so let me explain why. Your web site, for most businesses, is your destination. It’s where you convert interest into customers, where you make sales, get signups, get enquiries,… more »

Business 50 Radio Interview about the recent Google updates

Published on 28th October 2013

On the 21st October I did a radio interview with Janet Torley and Karen Wilson at Business 50. It was a most enjoyable 20 minutes where I covered some of the recent updates on Google. My thanks to Janet, Karen… more »

Google’s new Hummingbird update and high-level changes from Panda

Published on 16th October 2013

You’ve guessed it, yet more changes from Google to their search algorithm in the form of an algorithm change codenamed Hummingbird. Despite the fact that Hummingbird has been used since August, Google finally announced their new search algorithm on September 26…. more »

A new book from WSI – Digital Minds

Published on 6th September 2013

WSI have launched their first book aimed at anyone who has an interest in getting their business a higher profile online. Currently it’s FREE so go to Amazon now to download your copy, but be VERY quick as it won’t be free… more »

Demystifying SEO in under 3 minutes

Published on 17th July 2013

I know it’s a  big claim but if you watch my video below in just 2:41 you will have a far cleared idea about the aspects of SEO, applying them to your business, and the recent changes that Google have… more »

Google can change your page title on the fly for their search results page

Published on 14th May 2013

Here’s something I just found out yesterday that you might find interesting if you’re interested in getting the best from your web site. If Google doesn’t think your page title properly represents your page content they can change the title on the fly as they present your… more »

Using the Google Disavow tool to remove poor quality backlinks

Published on 1st May 2013

For many years backlinks have been very important for your sites authority and therefore it’s search ranking position.  However many SEO practitioners have used poor quality directories in the past as a way to drive search ranking up with minimum… more »

How to setup an Admin User in Google Analytics and Webmaster Tools

Published on 25th April 2013

When the person doing your SEO asks you for access to your Google account I am sure you just hand over your username and password without thinking about it.  If they are completely trustworthy (like myself :-)) then that’s fine… more »

Online Marketing for Niche Businesses

Published on 25th February 2013

Can SEO Work for Your Niche Business? Ironically SEO (I prefer Web Presence Optimisation or WPO) often works best for very niche business that think it can’t work for them. WHY? Because the more accurately you can define your audience,… more »

LinkedIn Endorsements – the inside track

Published on 15th November 2012

It’s new, it’s easy, and it’s on one of the most influential B2B social sites on the web.  But is it of any value? Generally (and there are many exceptions, such as manners) the easier something is the less value… more »

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