e. hello@alpha-tango.co.uk t. 01333 329882

Online Reputation

How to Win Friends and Influence People

Published on 1st March 2011

First published in 1937 this book is the foundation of all marketing and PR today.  If you’ve not read it where have you been! Dale Carnegie published the latest version in 1994 and it costs £5, I’d highly recommend you… more »

Is LinkedIn a useful business tool?

Published on 27th January 2011

In short, yes, but why. Whether your company is business to business or business to consumer, a LinkedIn profile is a valuable asset. Setting one up is free and gives you access to over 80 million users worldwide with 4… more »

The concept of personas for better conversions.

Published on 15th January 2011

After nearly 15 years in web site design I’ve eventually discovered the “persona”. As you can imagine I felt a complete fool not having known this previously. Here’s why. Take a product or service from your web site and grab… more »

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