e. hello@alpha-tango.co.uk t. 01333 329882

Marketing

Creating a lead magnet
Marketing Automation

Published on 8th May 2017

In this marketing automation guide we give you some great suggestions on: ways to get prospects to give you their first name and email address how to create the lead magnet content required The definition of great marketing is the… more »

Email marketing re imagined

Published on 9th March 2017

This is important. You need to spend just 3 minutes to read this. It will turn your knowledge of email marketing in it’s head. Every salesperson’s dream, communications that are sent when the prospect is interested and only then, that are relevant, individually… more »

7 important tips for your email signature

Published on 31st August 2016

A good email signature is a free marketing opportunity. Here are 7 tips on making the most of a free marketing opportunity. Your email signature offers free advertising for your business.  I recommend you ALWAYS have the following in your… more »

Live Chat on your Website

Published on 12th August 2016

Over the last five or six years live chat on big websites has become fairly commonplace.  The reason for this is simple, it generates more sales.  But it’s not just big players that can benefit from Live Chat, anyone can. Shopping or… more »

DIGITAL EXCELLENCE SCOTLAND
17/18th August 2016

Published on 3rd August 2016

2 day Conference and Workshop Something quite special is coming to the Royal Highland Showground Conference Centre in Edinburgh. If you’re responsible for your businesses sales or marketing then this is a must attend conference.  On the 17th August we… more »

The Yoast SEO plugin

Published on 3rd March 2016

If you have a site built by us it will probably have the Yoast SEO plugin installed. Yoast updated this several months ago now and made the user interface much harder to use, not good.  After a lot of feedback… more »

Improving your customer acquisition

Published on 18th June 2015

In today’s crowded and diverse online market place acquiring new clients is harder than it’s ever been. Here are 5 things you can do to raise your game and get more clients. Like most things that are worthwhile there is… more »

Do you want your brand recognised online? Here are 5 ways that you to achieve this

Published on 23rd April 2015

Getting your brand recognised online isn’t as hard or as expensive as you might think. Here are 5 free or low cost options that will help you be successful.

Understanding your competition, a great foundation for creating your digital marketing plan

Published on 23rd February 2015

In marketing you don’t have to be the best, just better than your competition. In online marketing it’s fairly easy to measure. Understanding where your competition are strong and weak online compared to you will help you decide where you… more »

5 internet marketing areas to focus on for 2015

Published on 4th November 2014

So what’s hot in internet marketing for 2015? For most of us without huge budgets there is little that’s completely new, but where you should focus your efforts is changing. What’s getting clearer however are the areas where the budget… more »

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