e. hello@alpha-tango.co.uk t. 01333 329882


Creating a lead magnet
Marketing Automation

Published on 8th May 2017

In this marketing automation guide we give you some great suggestions on: ways to get prospects to give you their first name and email address how to create the lead magnet content required The definition of great marketing is the… more »

5 steps to implement your own content marketing

Published on 6th May 2014

We all know great content on our web site and representing us elsewhere online is extremely important, but how do you get started? I know it’s daunting as I do this every day for my clients, so here’s the basic… more »

Your website is still the most important online asset you have

Published on 15th January 2014

I hear websites are dead, long live social. This isn’t true so let me explain why. Your web site, for most businesses, is your destination. It’s where you convert interest into customers, where you make sales, get signups, get enquiries,… more »

A new book from WSI – Digital Minds

Published on 6th September 2013

WSI have launched their first book aimed at anyone who has an interest in getting their business a higher profile online. Currently it’s FREE so go to Amazon now to download your copy, but be VERY quick as it won’t be free… more »

Take an Outsiders View of your Web Site – Use our FREE Questionnaire

Published on 29th May 2013

All of us work in our businesses and we very rarely have the time or inclination to take a look at how our business is presented to our clients. Occasionally clients give us feedback but generally people don’t want to… more »

Online Marketing for Niche Businesses

Published on 25th February 2013

Can SEO Work for Your Niche Business? Ironically SEO (I prefer Web Presence Optimisation or WPO) often works best for very niche business that think it can’t work for them. WHY? Because the more accurately you can define your audience,… more »

Spelling mistakes can cause huge drops in your web site traffic

Published on 7th July 2012

Now my spelling is at best average but what’s even worse is my typing.  Most mistakes I make are due to keyboard errors, and if we’re publishing directly onto the internet through our content management system, blogging or social media,… more »

Where Good Ideas Come From by Stephen Johnson

Published on 22nd June 2012

It’s fairly rare for me to see a video I think is worthy of sharing, but last week I saw exactly that.  It’s actually 18 months old but it’s beautifully done and very interesting. Where Good Ideas Come From by… more »

A simple guide to the new Google update called Penguin

Published on 16th May 2012

Those of you out there with an interest in keeping your site performing well on Google will probably have seen the announcement of the new update called Penguin on the 24th April. Penguin is really a fine tune of the previous major… more »

End Your Struggle to Build Traffic with Quality Content, my Top 4 Tips

Published on 19th April 2012

Your content, whether it’s text, video or audio, is the foundation of any web property. After years of creating websites and building traffic to them, I’ve seen the difference great quality content makes over superficial, keyword-stuffed fluff. It’s the difference… more »

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